Wang Shengxiao/0369380
Bachelor of Design(Honours) in Creative Media
Packaging & Merchandising Design / Task 2: Taylor's Coffee cup Design
TABLE OF CONTENTS
- Introduction
- Lecture
- Submission
- Feedback
- Reflection
- Further Reading
Introduction
Lecture
Week 4
Week 5
Week 6
Submission
fig.3.1 Design ideas (pdf)
fig.3.2 coffee cup mind map in Miro (jpeg)
fig.3.3 coffee cup mind map in Miro (pdf)
About our Design Description (Final Submission)
fig.3.4 coffee cup model and design process
Feedback
When you are designing products, only your own clear thinking, your product can do the theme prominent and obvious style, you have to find their own good part, learn to work with team members, in the team, this is crucial.
Week 5
In the design, we need to catch the point, the logo can not be obscured, this is the most important part of the product, and the design style must be obvious, you want to express the theme you want, so that people can feel it immediately.
Week 4
We need to improve the work after the end of the third week, submit its expansion drawing and completion drawing for display, and pay attention to adding product information related to packaging, and pay attention to the need to match the design style of the product itself.
Reflection
The most important thing in product design is packaging design, although it is objective, but there are some rules that need to be followed, these rules can make your product better express brand building. Your design style must be obvious and unified, once you have decided on your design style, you should make good use of visual elements such as symbols and patterns, and try to add what you want to express. In team work, we must learn to cooperate, give full play to our strengths, develop our strengths and avoid our weaknesses, and we must actively communicate in order to have a unified effect in your packaging style.
Further Reading
《Package Design Workbook: The Art and Science of Successful Packaging》by Steven DuPuis (Author), John Silva (Author)
This comprehensive guide provides designers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. Package Design Workbook addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display considerations. This book breaks down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs.
This guide also offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects were on the consumer and the client.
This comprehensive guide provides designers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. Package Design Workbook addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display considerations. This book breaks down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs.
This guide also offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects were on the consumer and the client.
Comments
Post a Comment